All case studies
Sampoerna University
KOL Marketing
Study-Abroad Alternative Campaign
Objective
Strong cost efficiency at an average CPV of Rp305. High save-and-share behaviour shows the campaign moved beyond awareness into consideration.
Performance Metrics Result
Total Impression
110K+
Accounts Reached
85K+
Total Engagement
4,700
Total Followers
1.3M+
Average ER Post
6%
Cost Per View
Rp300
